Im not sure if you’re aware, but the launch of Apple Maps went poorly. After a rough first impression, an apology from the CEO, several years of patching holes with data partnerships and some glimmers of light with long-awaited transit directions and improvements in business, parking and place data, Apple Maps is still not where it needs to be to be considered a world-class service.
Apple did not say how its use of TomTom would compare to its previous use, but TomTom shares fell after the news.Apple said it is completely rebuilding its Maps app, the most frequently used app on its iPhones, with data gathered by its own fleet of sensor-equipped vans and with anonymous data from iPhone users that choose to share it.Apple said it will start the rollout this fall with new maps of Northern California
Launch of Apple Maps 2018
Apple is rebuilding the widely used mapping application on its iPhones from the ground up with its own dataset, but Amsterdam-based TomTom NV will continue to be a data provider for Apple's maps app, Cupertino, California-based Apple told Reuters on Friday.
Apple Inc is rebuilding the widely used mapping application on its iPhones from the ground up with its own dataset, but Amsterdam-based TomTom NV will continue to be a data provider for Apple’s maps app, Cupertino, California-based Apple told Reuters on 30 June.
Apple did not say how its use of TomTom would compare to its previous use, but TomTom shares fell after the news.
Apple said it is completely rebuilding its Maps app - the most frequently used app on its iPhones - with data gathered by its own fleet of sensor-equipped vans and with anonymous data from iPhone users that choose to share it.
Apple said it will start the rollout this fall with new maps of Northern California. Technology publication TechCrunch reported Apple's mapping effort earlier on Friday. After the story was published, TomTom shares fell as much as 5% from session highs before closing the day down 1.7% from the previous day at 7.76 euros.
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